Be Boulder Messaging Platform

Be Boulder. tagline/wordmark

Ìý

This tagline is one of the primary graphic tools used to express CUÌýBoulder’s visual strategy. The tagline is set in Helvetica NeueÌýExtra Black Condensed. To provide a cohesive, strategic approach to branding,Ìýplease always use approved artwork that is provided. Do not under any circumstances attempt to either recreate the artwork by usingÌýHelvetica NeueÌýExtra Black Condensed or try toÌýmatch this letterform with otherÌýtypefaces, no matter how similar they may appear. This will ensure the consistent use of the tagline in all applications.

Be Boulder. tagline width

Minimum width is 1 inch.

Be Boulder. tagline spacing

The minimum required space around the wordmark should be one-half itsÌýheight on all sides as shown.