Research

Publications

  • Liu Liu, Daria Dzyabura, and Natalie Mizik (2020), ","Marketing Science 39(4): 669-686.
    • John D.C. Little Award Finalist, 2020
    • Frank M. Bass Best Dissertation-Based Paper Award Finalist, 2020
    • Lead article
    • Featured in ISMS press release (August 6, 2020)
    • Earlier version included in Marketing Science Institute Working Paper Series 2020, Report No.20-113
  • Linda Hagen, Kosuke Uetake, Nathan Yang, Bryan Bollinger, Allison Chaney, Daria Dzyabura, Jordan Etkin, Avi Goldfarb, Liu Liu, K. Sudhir, YanwenWang, JamesWright, and Ying Zhu (2020), "?"Marketing Letters, 31(4), 361-370
  • Liu Liu, Daria Dzyabura, and Natalie Mizik (2018), ","Proceedings of the Thirty-Second AAAI Conference on Articial Intelligence, February 2018
  • Liu Liu, Jack Mostow, and Gregory Aist (2013), "," Journal of Natural Language Engineering, 19.02: 187-212
  • Ni Lao, Jun Zhu, Liu Liu, Yandong Liu, and William W. Cohen (2010), ","In Advances in Neural Information Processing Systems (NIPS) (pp. 1234-1242)
  • Jing Zhang, Jie Tang, Liu Liu, and Juanzi Li (2008), ","Advances in Knowledge Discovery and Data Mining,466-478.

Working Papers

Liu Liu and Daria Dyzabura, "Capturing Heterogeneity Among Consumers with Multi-taste Preferences", Revise and Resubmit, Marketing Science

Work in Progress

“Visual Elicitation of Consumer Preference,” with Shane Wang and Junming Yin

“Generative AI for Psychological Research,” with Samsun Knight and Nick Reinholtz

“LLMs and Marketing Narratives,” with Samsun Knight and Laura Kornish

“Category Learning through Images: An Application to Movie Posters,” with Paul Blythe, Alix Barasch, Masakazu Ishihara, and Natasha Foutz