Layout & Design

Ìý

In general, layouts within the Be Boulder. visual guidelines should be bold, confident and simple. All layouts should use a majority of the primary fonts and primary colors, and should always incorporate the appropriate campus or college, school or unit lockup. Layouts should not be cluttered, and should strive for balance in branding and visual interest.Ìý

Cover of admissions brochure

Ìý

Admissions transfer guide pages 2 and 3

Ìý

Admissions mock up

Ìý

Accessible gold in layout

Accessible gold should only be used sparingly, because it is a secondary color.

For all layouts, especially those displaying infographics, a simple and concise approach is ideal. Use consistent hierarchy throughout the layout with minimal use of icons. The secondary serif font Noto can be used for visual interest.

Accessible gold used in a sample layout with infographics

Ìý

Community of Practice

Learn in a Community of Practice

Join a community of like-minded peers committed to delivering exceptional storytelling and a consistent brand experience. Discover groups, events and resources for your needs and interests.

Find Your Community