conference /cmci/ en 50 Years in Agenda Setting Research: Past and Future Perspectives Conference /cmci/2018/07/18/50-years-agenda-setting-research-past-and-future-perspectives-conference 50 Years in Agenda Setting Research: Past and Future Perspectives Conference Anonymous (not verified) Wed, 07/18/2018 - 16:35 advertising public relations and media design conference featured news

This year marked the 50-year anniversary of the hallmark 1968 Chapel Hill study where agenda-setting research as we know it was born. This initial study, a collaboration between Max McCombs and Donald Shaw, has given birth to thousands of subsequent inquiries spanning a wide array of academic disciplines and media contexts. To celebrate agenda setting’s important role in mass communication theory, CMCI invited junior and senior scholars alike to attend a three-day conference focused on past, present, and future applications of the theory. Honored guests include the seminal theorists: McCombs, Shaw and David Weaver.

 

View the Special Issue of the Agenda-setting Journal (coming soon) »

To celebrate agenda setting’s important role in mass communication theory, CMCI invited junior and senior scholars alike to attend a three-day conference focused on past, present, and future applications. Honored guests included the three seminal theorists.

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